Signature and Michael Stars Ink Long Term Extension to License


(Los Angeles, CA) – Signature Eyewear, Inc. (OTC BB:SEYE.OB)


January 13, 2011 (Los Angeles) - Signature Eyewear, Inc. has renewed its Michael Stars Eyewear license through October 31, 2015 with an additional 3 year renewal option. The Michael Stars Eyewear line includes ophthalmic frames, sunglasses and ready readers and is created with a women's sense of style and individuality in mind. Michael Stars styles have been featured on the pages of top-selling magazines such as Vogue, Lucky, Elle and InStyle, and the brand counts such celebrities as Jennifer Aniston, Courteney Cox, Angelina Jolie and Jessica Biel among its fans.


"Michael Stars is proud to extend our partnership with Signature Eyewear. This joint venture has allowed us to broaden our customer base and further develop Michael Stars as a lifestyle brand," said Michael Cohen, owner and founder of Michael Stars. "We look forward to many years of shared success."


"Partnering with Michael Stars has been a true joy. Their entire team is amazing, which shows in their products and retail presence. We have developed eyewear styles that will become key fashion essentials for our customers", says Jill Gardner, VP Design Signature Eyewear. "We love translating the relaxed, colorful Michael Stars brand into eyewear for today's casually, chic female." The license extension allows us to proceed with our long term goals for the future development of the brand with new channels of distribution, including global expansion" continued Gardner.


About Signature Eyewear
Signature Eyewear is a California public company and is a leading designer and marketer of prescription eyeglass frames and sunglasses under internationally-recognized brand names such as Carmen Marc Valvo, Cutter and Buck, Hart Schaffner Marx, Laura Ashley, Michael Stars, Nicole Miller and soon to be launched Hickey Freeman and Bobby Jones. Signature Eyewear’s proprietary brands include Dakota Smith, Rough Justice and The Signature Collection. The Company’s products are sold in the United States and internationally to opticians, optometrists and ophthalmologists, optical retail chains, and department stores. For information about Signature Eyewear call 1-800-765-EYES or visit the company's web site at www.seye.com.